How Spitfire Elite grew their revenue by 15% using AI Interview Coaching

Background

Spitfire Elite is an elite interview coaching service for pilots aiming to secure jobs with major global airlines. Through their tailored interview preparation, they’ve placed over 1,000 pilots at major global airlines including American, Delta, FedEx, JetBlue, Southwest, United, and UPS.

Spitfire Elite implemented Blaze, a customized AI-powered interview coaching solution powered by Yoodli, to enhance their client practice opportunities and streamline operations. By leveraging AI, they were able to coach 12% more clients, leading to a 15% increase in revenue.

The Challenge

Spitfire Elite, a top aviation interview coaching firm, faced a significant problem: a surge in demand for in-person coaching after COVID-19, paired with limited coaching capacity. Their existing system allowed for only 4 sessions per day per coach, making it challenging to reach their target of 5-6 sessions daily. Despite a pool of 1,500 aspiring pilots eager for guidance, Spitfire’s constraints on capacity hindered scalability.

Additionally, their previous web-based interview tool was not sufficient. It offered clients a way to record themselves for self-assessment, but it lacked interactive elements and real-time feedback, leading to under-prepared clients. This resulted in coaches spending too much time on the basics, limiting the overall effectiveness of each session.

We were spending too much time getting clients up to speed and not enough on advanced process refinement. We needed a solution that would let us grow without sacrificing quality. –Bill Sims, Cofounder of Spitfire Elite

The Solution

Spitfire Elite introduced Blaze, powered by Yoodli’s generative AI technology, transforming the way they prepared clients for aviation interviews. The Blaze AI Interview Coach enabled over 1,500 pilot clients to independently practice interview questions, enhancing their readiness before in-person coaching.

This tool was particularly beneficial for ESL clients and those facing biases in the aviation industry. Blaze provided a neutral environment where users could improve their communication, minimize filler words, and deliver clear, confident answers. This created new opportunities for pilots to succeed, regardless of language background or previous experience.

Blaze’s integration led to a 35% increase in coaching sessions per coach, allowing for more efficient use of time and resources. Coaches were now able to focus on advanced feedback, addressing higher-level skills rather than the basics.

Blaze has truly been a game-changer, especially for our ESL clients. It empowers them to break communication barriers and achieve their aviation career goals. —Tron Williams, CEO & Cofounder of Spitfire Elite

Client Training Workflow

Clients begin their journey with Blaze by engaging with a tailored set of questions specific to their target airlines. If questions aren’t available for a particular airline, clients have the flexibility to add their own. Blaze’s AI evaluates responses, highlighting areas for improvement, and helping clients hone their answers independently.

Spitfire also optimized their curriculum by setting up dedicated groups for each major airline. Each group includes question banks, course materials, and specific guidance for United, Delta, Southwest, American, FedEx, UPS, and regional carriers. This structured workflow ensures that clients receive the most comprehensive, relevant and tailored training for their target airlines.

The Results

• Increased Efficiency:  Blaze AI empowered clients to practice and self-improve before in-person coaching, allowing coaches to save 1-2 hours per client. This boosted coaching capacity by 35%, enabling them to meet the growing demand.

• Business Growth: Enhanced efficiency allowed Spitfire Elite to work with 12% more clients, driving a 15% increase in revenue.

• Client Satisfaction: 92% of clients expressed high satisfaction with Blaze, highlighting its user-friendliness and effectiveness in preparing them for real-world interviews.

• Improved Readiness: Clients reported feeling more confident and prepared, leading to clearer, more polished interview performances.

By integrating Blaze, Spitfire Elite successfully scaled their operations without compromising on quality, continuing to support and uplift diverse talent within the aviation industry.